Search Engine Optimization Rules - Three Rules To Help You Top The Search Engine Rankings
Search engine optimization is probably the most important aspect of website development. No matter how much you pay for a fantastic looking site, you can still have no visitors for it if you do not address the basic requirements of search engines. You can, of course, get visitors by paying to advertise on other websites, but this is an ongoing cost and as soon as you stop paying, the visitors stop coming.
There are many different aspects to search engine optimization, but the following three rules will get you off to a good start and save you a lot of time and money.
No. 1 - do the right from the start
If you create a website first and then try to deal with search engine optimization, you will face an uphill struggle. This problem occurs in many people, because they often have not even heard of the Western, they set up a website and found that no one is to visit. The most important thing you can do when developing a new site is to build in your SEO right from the start.
Rule 2 - Learn From Your Competition
When you know what key phrases are most important for your website, check out which other sites are in the top ten positions for these phrases now. You need to analyse these sites carefully, because whatever they are doing is what you need to be doing too.
A good seo tool will help you analyse your competing websites quickly and easily, covering all the different aspects of your competitors, such as who is linking to them, what keywords they use on each page, keyword density, etc. The reason is that a large part of other sites at the top of search engine results page of the site who will be an increase of their link. You need to be able to quickly assess all of these links and pick out the ones that are doing the most good in terms of adding Pagerank, and target those to get links for your own site.
Rule 3 - Automate as Much As You Can
The problem with SEO is that so much of it is a time consuming business. There are lots of separate jobs that each require careful research and then many repeated actions on your part. I am thinking of keyword research and analysis, submission to directories, seeking link exchange partners, article submission, etc.